KAZT CW7 in Phoenix, AZ seeks an experienced, dynamic Account Executive. The Account Executive generates advertising revenue by calling on established local clients, agencies, cold-calling new prospects, and explaining to potential clients the merits of television and digital advertising. This is a commissioned position with unlimited potential. We are looking for someone with sales experience in the following:
- Selling Prime Sports Opportunities via Digital and Linear
- Working and Managing National Accounts
- Knowledge of Wide Orbit Systems
- Interest in selling Event and Community Sponsorships
- Media Sales or Assistant Experience in Media Industry
- Implements strategies to consistently grow revenue and exceed revenue goals.
- Establishes credible relationships with local business community.
- Makes sales calls on existing and prospective clients.
- Maintains assigned accounts and develops new accounts.
- Uncovers client's business needs through a comprehensive needs analysis and then builds customized schedules for long term business growth.
- Prepares and delivers in person sales presentations to clients.
- Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
- Provides clients with information regarding rates for advertising placement in TV and digital.
- Works with clients and station personnel to develop their commercial message.
- Performs other duties as assigned.
Requirements & Skills
- Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience is preferred.
- Valid driver's license.
- Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
- Expertise in all Microsoft Office products, mainly Word, PowerPoint, Excel and Outlook.
- Knowledge and has used basic CRM systems.
- 3+ years of outside sales experience is preferred.
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