About the Role:
We're looking for a dynamic and experienced
Associate Director – Account Management
to lead strategic client relationships, manage key brand portfolios, and drive business growth across multiple accounts. This role requires a strong blend of
strategic thinking, leadership, client partnership, and operational excellence.
The ideal candidate will oversee a team of Account Managers and Executives, ensuring seamless campaign execution, high client satisfaction, and consistent revenue growth within the influencer marketing ecosystem.
Key Responsibilities:
1. Client Leadership & Relationship Management
- Act as the senior point of contact for top-tier clients, overseeing their influencer marketing campaigns end-to-end.
- Build and maintain long-term strategic relationships with key brands and decision-makers.
- Understand client objectives, challenges, and brand vision to deliver tailored influencer strategies.
- Conduct quarterly business reviews, presenting insights, campaign performance, and new opportunities.
- Ensure top-notch client servicing, proactive communication, and quick issue resolution.
2. Business Strategy & Growth
- Own revenue and profitability targets across assigned client clusters.
- Identify opportunities for account expansion, up-selling, and cross-selling of services.
- Collaborate with the Business Development team to support new pitches and business proposals.
- Analyze business performance data to optimize processes and improve campaign ROI.
3. Team Leadership & Management
- Lead, mentor, and guide a team of Account Managers and Executives, ensuring high performance and productivity.
- Define clear goals, KPIs, and growth plans for the account management team.
- Oversee workload allocation, workflow prioritization, and delivery quality across all accounts.
- Foster a culture of collaboration, ownership, and accountability within the team.
4. Cross-Functional Collaboration
- Work closely with
Planning & Strategy, Pricing, Campaign Management, and Creator Relations
teams to ensure cohesive and timely campaign execution. - Bridge communication between internal teams and clients, ensuring alignment on timelines, deliverables, and creative expectations.
- Identify bottlenecks and establish solutions to improve efficiency and coordination.
5. Strategic Planning & Insights
- Provide strategic direction on influencer selection, campaign narratives, and creative storytelling.
- Stay updated on influencer trends, digital content formats, and social media algorithms.
- Share industry insights and best practices with clients to position the agency as a strategic partner.
- Review campaign reports to extract actionable insights and optimize future strategies.