About the role
We are seeking a talented and experienced Freelance Social Media & Digital Marketing Manager to join our team at Callington Mill Distillery on a freelance / contract basis. This is an exciting opportunity to play a key role in driving our digital marketing strategy and expanding our brand's online presence across social media platforms. The role will be based in our Melbourne office, with flexible working arrangements available.
What you'll be doing
Developing and implementing effective social media strategies to increase brand awareness, engagement and drive sales
Manage and implement content calendars that reflect each campaigns and key focuses
Creating compelling and visually engaging content for our social media channels including Facebook, Instagram, LinkedIn
Managing our social media channels on a daily basis, including responding to messages and comments
Analysing social media and digital marketing performance, providing insights and recommendations to optimise our approach
Collaborating with our wider marketing team to ensure social media and digital marketing activities are aligned with broader brand and campaign objectives
Staying up-to-date with the latest social media and digital marketing trends, best practices and technologies
Work with our PR and media partners to deliver desired outcomes
What we're looking for
Minimum 3 years' experience in social media and digital marketing, ideally within the marketing & communications or digital & search marketing industry
Proven track record of developing and executing successful social media and digital marketing campaigns
Excellent copywriting and visual design skills, with the ability to create thumb-stopping content
Strong analytical skills with the ability to interpret data and make data-driven decisions
Up-to-date knowledge of the latest social media platforms, trends and best practices
Highly organised with the ability to manage multiple tasks and projects simultaneously
Collaborative team player with strong communication and interpersonal skills
Graphic Design skills are highly preferred
What we offer
At Callington Mill, we are committed to providing our employees with a supportive and flexible work environment. As a member of our team, you will have the opportunity to work on exciting projects, collaborate with a talented and passionate group of individuals, and contribute to the growth and success of our brand. We offer a range of benefits including competitive remuneration, professional development opportunities, and a vibrant company culture.
About us
Callington Mill is a premium craft distillery located in the heart of Tasmania. We are passionate about creating high-quality, artisanal spirits that capture the essence of our local region. Our brand is built on a commitment to sustainability, innovation and excellence, and we are proud to be recognised as one of the leading distilleries in Australia.
If you are a dynamic and results-driven Freelance Social Media & Digital Marketing Manager who is excited by the prospect of joining our team, we encourage you to apply now.