Join a dynamic, fast-growing leader in the electrical industry, delivering high-quality lighting, circuit protection, and HVAC solutions designed with contractors in mind. The company is trusted globally and is at the forefront of the global shift to net-zero, supported by a strong B2B foundation, bold B2C marketing, and strategic investors. We are seeking a talented Group Marketing Manager to help shape the next chapter of our growth story.
This role requires an experienced marketing leader with strong operational and strategic skills to manage marketing execution, optimize workflows, and drive performance across digital and creative functions. The ideal candidate will bring leadership, project management, and digital expertise to enhance marketing effectiveness across multiple channels and teams.
Key Responsibilities:- Oversee Marketing Operations: Manage project systems, resource allocation, internal workflows, and streamline campaign execution and approvals.
- Drive Digital Marketing Strategy: Support the Digital Marketing Manager in planning, executing, and tracking digital performance.
- Develop Marketing Dashboards & KPIs: Ensure clear reporting on campaign effectiveness and provide actionable insights for optimization.
- Support UX/UI and Audience Strategy: Assist in UX/UI design and contribute to audience segmentation, content planning, and messaging.
- Lead Creative & Digital Teams: Oversee asset development across formats, ensuring alignment, efficiency, and quality in execution.
- Manage Multi-Channel Campaign Assets: Deliver a variety of materials including brochures, displays, packaging, SEO content, and digital campaigns.
- Coach and Develop Team Members: Provide guidance, mentoring, and performance support to build a high-functioning marketing team.
- Ensure Cross-Functional Collaboration: Work closely with other departments to ensure seamless execution and traffic management.
- Utilize Marketing Tools & Automation: Leverage platforms like HubSpot and Monday.com for workflow, content, and performance management.
- Monitor and Report Key Metrics: Track campaign ROI, engagement, lead generation, web/social analytics, budget adherence, and brand awareness.