JOB DETAILS
1. Must be a confident communicator and presenter
2. Must possess excellent verbal and written communication skills
3. Must possess excellent organizational and planning skills
4. Have a full understanding of media needs and media relationships
5. Coordinate all public relations activities
6. Direct social media team to engage audiences across traditional and new media
7. Leverage existing media relationships and cultivate new contacts within business and industry media
8. Manage media inquiries and interview requests
9. Create content for press releases, byline articles and keynote presentations
10. Monitor, analyze and communicate PR results on a quarterly basis
11. Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
FUNCTIONAL AREA
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