Company Description Festo is a global family-owned company headquartered in Germany. For many years Festo has been providing innovations for factory automation and offers a wide product and service portfolio – from individual components to complex customized solutions and systems. We actively contribute to the quality of life and conservation of resources by majoring on cutting-edge technologies and knowledge as well as life-long learning. We are present in over 176 countries and collaborate in a network of over 15 development locations worldwide.
The Product Market Management team is responsible for product performance, lifecycle management and product launches. In this role, you are responsible for launch and promotion of innovative products through strategic campaigns and market differentiation, reporting to Product Marketing Manager. You will create engaging marketing content and support the sales team with product knowledge and opportunity conversion. Differentiate our products from competitors through effective marketing strategies.
Conduct market research to identify potential segments, customers, and applications
Marketing Content Creation:
~ Create engaging marketing content for effective communication and promotion across digital and traditional media channels
Forecast product volumes and support a quick ramp-up in production as needed
Develop product knowledge resources, argumentation, and guide the sales team
Maintain a balance between supporting the sales team while challenging them to achieve higher performance
3-6 years of overall experience
~ Experience in product management/ sales / marketing / business development.
~ Bachelors degree in Mechanical Engineering / Industrial Engineering / Related
~ Proficient in creating marketing content for various media channels
~ Willing to travel across India
Challenging work on cutting-edge software technologies with a clear product focus
Collaborate with our agile Indo-German team
Dynamic work environment with many personal development opportunities upcoming
Access to on-the-job and off-the-job learning opportunities
Full- time
Experience: 3-6 years
The Product Market Management team is responsible for product performance, lifecycle management and product launches. In this role, you are responsible for launch and promotion of innovative products through strategic campaigns and market differentiation, reporting to Product Marketing Manager. You will create engaging marketing content and support the sales team with product knowledge and opportunity conversion. Differentiate our products from competitors through effective marketing strategies.
Conduct market research to identify potential segments, customers, and applications
Marketing Content Creation:
~ Create engaging marketing content for effective communication and promotion across digital and traditional media channels
Forecast product volumes and support a quick ramp-up in production as needed
Develop product knowledge resources, argumentation, and guide the sales team
Maintain a balance between supporting the sales team while challenging them to achieve higher performance
3-6 years of overall experience
~ Experience in product management/ sales / marketing / business development.
~ Bachelors degree in Mechanical Engineering / Industrial Engineering / Related
~ Proficient in creating marketing content for various media channels
~ Willing to travel across India
Challenging work on cutting-edge software technologies with a clear product focus
Collaborate with our agile Indo-German team
Dynamic work environment with many personal development opportunities upcoming
Access to on-the-job and off-the-job learning opportunities
Full- time
Experience: 3-6 years