Marketing Manager JD-
Responsibilities and Duties:
- Develop comprehensive marketing, branding and go-to-market strategies. Oversee execution from start to finish, ensuring success.
- Adept in advertising, social media marketing and Inbound marketing for lead generation.
- Build a brand within target audiences using a marketing mix which includes content creation, event management, and social media.
- Oversee the creation and approval of marketing materials, from digital assets like website banners to print materials like brochures and case studies.
- Build and maintain strategic relationships with key industry players, business and technical partners, team members, agencies, and vendors.
- Manage and allocate the marketing budget wisely, tracking spending and adjusting as necessary to maximize return on investment.
Qualifications:
- Master in Business Administration, with a specialization in Marketing
- Proven experience of at least 5 years as a Marketing Manager or similar role.
- Strong project management and cross functional team management skills
- Excellent analytical skills.
- Skilled in negotiating and managing contractual arrangements.
- Exceptional communication and writing skills.
- Ability to think creatively and innovatively.
Budget-management skills and proficiency in professional marketing software and tools.