Job Description
We are looking for a driven and experienced Sales Manager to lead and expand our roofing sales team. This role is crucial in ensuring that our company continues to provide top-quality service to homeowners while driving consistent revenue growth. The Sales Manager will oversee the sales cycle from prospecting through project completion, with a strong focus on the unique demands of roofing projects and insurance claim processes.
Key Responsibilities
Leadership & Team Management
- Lead, train, and mentor Sales Representatives to ensure they master all phases of the roofing sales cycle, including inspections, estimates, insurance claim handling, and client communication.
- Conduct regular field training on door-knocking, roof damage identification, claim presentation, and homeowner education.
- Set individual and team sales goals, track KPIs (contracts signed, claims approved, production closed), and hold the team accountable.
- Organize weekly meetings to review active projects, pipeline progress, insurance documentation, and strategy improvements.
Roofing Sales & Insurance Expertise
- Guide the team in identifying storm-related roof damage and documenting it properly (photos, notes, inspection forms).
- Oversee the preparation and submission of insurance claims, supplements, and estimates to ensure accuracy and compliance.
- Support reps in working with adjusters, supplement departments, and insurance companies to maximize claim approvals.
- Assist in resolving denied claims by providing supplemental evidence, documentation, or escalation when needed.
- Ensure all documentation (scope of loss, master notes, adjuster communication, supplements) is accurately uploaded into the CRM.
Operational Oversight
- Monitor client files to ensure all contracts, estimates, supplements, and insurance approvals are processed on time.
- Collaborate with production managers to ensure smooth transition from sales to installation, with complete documentation before scheduling.
- Verify that every signed project includes a finalized master note, inspection photos, and insurance paperwork to avoid delays.
- Ensure compliance with safety, legal, and company guidelines across all sales operations.
Customer & Market Growth
- Build strong homeowner relationships by ensuring consistent updates throughout inspections, claims, and roof installation.
- Develop neighborhood canvassing campaigns following storms or insurance activity.
- Implement strategies for securing online reviews, testimonials, and referrals.
- Analyze roofing market trends, insurance regulations, and competitor activity to refine company strategies.
Requirements
- Proven experience as a Sales Manager, preferably in roofing, construction, or exterior restoration.
- Deep knowledge of roofing systems (shingles, tile, metal, flat) and insurance claim processes (ACV vs. RCV, depreciation, supplements).
- Strong leadership skills, with the ability to coach reps in field inspections, claim submissions, and closing homeowners.
- Excellent communication, negotiation, and conflict resolution skills with homeowners, insurance adjusters, and team members.
- Familiarity with roofing CRMs and digital tools such as Sunbase, Acculynx, Knockbase, Calendars, and Discord.
- Bilingual (Spanish/English) preferred.
- Reliable transportation and willingness to be in the field to support door-knocking campaigns, inspections, and installations.
- High attention to detail and accountability for accurate project documentation.
Schedule
- Monday to Friday: 8:00 AM – 6:00 PM (Tuesdays off).
- Saturdays: 9:00 AM – 3:00 PM, supporting door-to-door campaigns and team fieldwork as needed.
Payment: Base Salary (40K - 55K) + Commisions based on sales.