We are a growing pump manufacturing company specializing in ISO 2858 pumps, ANSI B73.1 pumps, slurry pumps, dewatering pumps, vacuum-assisted priming systems, and customized engineered pumping solutions. With a strong presence in sectors such as wastewater, mining, power, process industries, and construction, we focus on cost-competitive pricing, high efficiency, and premium quality. As we expand into international markets, we are looking for a skilled Marketing Manager to accelerate our global reach.
Role Overview:We are seeking an energetic and strategic Marketing Manager who understands the industrial engineering landscape and can effectively promote premium-quality pumps in both domestic and export markets. The ideal candidate will have strong B2B experience, excellent communication skills, and a deep interest in technical marketing.
Key Responsibilities:Marketing Strategy & Planning- Develop and implement marketing strategies aligned with company goals for domestic and overseas markets.
- Build strong brand positioning for our pump range across wastewater, mining, process, and construction industries.
- Manage SEO, Google Ads, LinkedIn campaigns, and industry-specific lead-generation platforms.
- Oversee website content updates, product landing pages, and technical blogs.
- Create digital brochures, product videos, and technical explainer content.
- Conduct market studies on pump demand, competitor offerings, and pricing trends.
- Identify new geographies, distributors, and OEM partnerships for business expansion.
- Work closely with the sales team to generate qualified leads through targeted campaigns.
- Prepare strong technical presentations, catalogues, and sales kits.
- Support tender submissions, project inquiries, and product positioning strategies.
- Plan and manage participation in global expos (water, mining, construction, oil & gas).
- Build marketing material specifically tailored for Europe, Middle East, Southeast Asia, Africa, and US markets.
- Coordinate with dealers, distributors, and consultants to enhance brand presence.
- Maintain consistent brand identity across all print and digital assets.
- Manage PR activities, success stories, and customer testimonials.
- Strengthen visibility on platforms like IndiaMART, Alibaba, LinkedIn, and industry journals.
- Track campaign ROI, website analytics, and lead conversion metrics.
- Submit monthly reports with actionable insights and improvement plans.
- Bachelor’s in Marketing/Business/Engineering (MBA preferred).
- 4+ years of experience in B2B industrial marketing (pump/Valves/rotating equipment preferred).
- Strong understanding of industrial equipment marketing, exports, and dealer networks.
- Proficiency in digital marketing platforms, CRM tools, and analytics.
- Excellent communication and coordination skills.
- Ability to convert technical information into clear marketing content.
- Strong leadership, creativity, and project management abilities.
- Competitive salary + performance incentives.
- Opportunity to work with a fast-growing international pump manufacturer.
- Exposure to multiple industries and global markets.
- Supportive environment to implement new marketing ideas and innovations.
- Career growth into senior marketing leadership roles.