Overview
The role is for someone who is a solid designer, one with a unique design eye, highly skilled with photo manipulation and compositing to conceptualize and craft unexpected visual approaches. This position requires someone to create visual solutions that convince clients, prospects, talent, and the marketplace to engage with our brand. Someone to collaborate closely with a copywriter partner, project manager, marketing directors, technologists, and content specialists to bring these ideas to life for the audience and help grow the brand and business.
Develop creative ideas that meet both our client\'s objectives as well as our business objectives, maintaining the company’s expected levels of creative excellence and professionalism.
Manage multiple projects from concept through to completion, working with both in-house resources and third-party vendors.
Create and design visuals across a wide range of on and offline channels.
Responsibilities
- Ideate, craft, and execute original and iconic creative concepts in response to client briefs, objectives, or goals.
- Ensure proper placement, context, and meaning of every image and graphic element within a creative assignment.
- Develop creative ideas that meet both client objectives as well as business objectives, maintaining the company’s expected levels of creative excellence and professionalism.
- Present, share and review creative work with Executive Creative Director(s), Account Management and Planning Leads as well as members of the Management Team.
- Manage multiple projects from concept through to completion, working with both in-house resources and third-party vendors.
- Collaborate effectively with Account Management, Planning, and the broader creative team to develop disruptive and iconic work.
- Develop creative ideas based on criteria in creative brief and/or direction from senior leadership, collaborating with team members and copywriters.
- Create visuals across a wide range of on- and offline channels.
- Create in-brand layouts and experiences by applying graphic design principles such as color, typography, and photography choices that create a compelling and visually attractive story for audiences.
- Provide a rationale for design choices; ensure design meets business objectives while creating a compelling journey across touchpoints.
- Develop a presentation style for existing concepts/directions; determine the best format to execute ideas.
- Define outlines and storyboards for animations or video, identifying the range of assets to be used and the story to be told.
- Research and identify trends in design language and branding and provide recommendations to internal teams and partners.
Education and Experience Required
- 5+ years of work experience and a portfolio demonstrating brave ideas and outstanding craft.
- You’re an artist. Every surface, every channel, every medium, social or otherwise, is your canvas.
- Strong grasp of the social media space and online media jargon and technology.
- Adobe Creative Cloud domain and web design and Adobe Premiere knowledge for the assembly of audiovisual models.
- Any level of motion graphics skills.
- Demonstrable experience creating and designing offline and online campaigns.
- Knowledge of interactive exteriors, websites, e-mailings, landing pages, campaigns on RRSS (Instagram, Facebook, etc.).
- 3D skills of any level.
- Strong technical design skills across a variety of programs.
- Understanding of best-in-class use of each platform; ability to make content that is interesting, engaging, and creative today.
- Ability to concept innovative ideas and tactics that people will talk about and envisioning the potential outcomes of each idea.
- A versatile team player; able to work alone or in a team and able to take direction from creative directors.
Qualifications
- 5+ years of work experience and a portfolio demonstrating brave ideas and outstanding craft.
- You’re an artist. Every surface, every channel, every medium, social or otherwise, is your canvas.
- Strong grasp of the social media space and online media jargon and technology.
- Adobe Creative Cloud domain and web design and Adobe Premiere knowledge for the assembly of audiovisual models.
- Any level of motion graphics skills.
- Demonstrable experience creating and designing offline and online campaigns.
- Knowledge of interactive exteriors, websites, e-mailings, landing pages, campaigns on RRSS (Instagram, Facebook, etc.).
- 3D skills of any level.
- Strong technical design skills across a variety of programs.
- Understanding of best-in-class use of each platform; ability to make content that is interesting, engaging, and creative today.
- Ability to concept innovative ideas and tactics that people will talk about; envisioning the potential outcomes of each idea.
- A versatile team player; able to work alone or in a team and able to take direction from creative directors.