Creative Designer - D2c
upGrad
Job Description
Platform Creative Designer (Photoshop + AI)
Location: Mumbai
Experience: 2–5 Years
Employment Type: Full-time
Job Summary
We are hiring a Platform Creative Designer to own our platform’s visual ecosystem end-toend. This role combines strong hands-on Photoshop execution with AI-powered creative
workflows to deliver fast, high-quality, scalable platform creatives. This is a design-first role
where AI is used as an accelerator — not a replacement for design fundamentals. The
designer will own most platform visual needs and help reduce day-to-day agency
dependency.
Key Responsibilities
• Design platform creatives including thumbnails, banners, widget icons, and platform
marketing assets
• Convert briefs into effective platform visuals
• Maintain visual consistency across formats and use cases
• Use AI tools for ideation, image generation, and variations
• Refine AI outputs manually using Adobe Photoshop
• Create multiple creative variations quickly for testing
• Own creative quality end-to-end
• Collaborate with agencies by creating briefs, reviewing outputs, and closing deliveries
Required Skills
• Strong hands-on experience with Adobe Photoshop
• AI-first design mindset
• Platform-led design understanding
• Experience with performance creatives
• Strong visual composition, layout, and hierarchy
• Comfortable using AI tools for creative production
• Ability to convert rough ideas into clean visuals
• Execution and ownership mindset
Ideal Candidate Profile
• 2–5 years of graphic design experience
• Experience designing posters, banners, thumbnails, and marketing creatives
• AI-curious and already experimenting with tools
• Fast, structured, execution-oriented
• Comfortable owning output, not just task