On Page Seo Copywriter Specialist

Experience: 2–5 Years

Location: Remote

Immediate joiner can apply.

Budget - 3L - 6L

Strong On page and copy writing skills are required as per search engine guidelines.

Job Overview

We are looking for a skilled On-Page SEO & Copywriter Specialist who can optimize website content for search engines while crafting compelling, conversion-focused copy. The ideal candidate understands SEO best practices, user intent, and storytelling that drives traffic, engagement, and leads.

Key Responsibilities

On-Page SEO

• Perform keyword research (short-tail & long-tail) based on search intent
• Optimize meta titles, meta descriptions, H1–H6 tags, URLs, and internal linking
• Improve content structure, readability, and semantic SEO
• Optimize images (ALT tags, file names) and page content
• Implement schema markup in coordination with the dev team
• Conduct SEO audits and fix on-page issues
• Ensure SEO-friendly content for static, dynamic, and SaaS pages
• Collaborate with developers for page speed & Core Web Vitals optimization

Copywriting & Content

• Write SEO-optimized landing pages, product pages, blogs, and website copy
• Create conversion-focused copy for CTAs, banners, and SaaS features
• Rewrite and improve existing content for better rankings and engagement
• Maintain consistent brand tone and messaging
• Write content optimized for US & global audiences
• Support email, ad copy, and micro-copy when needed

Required Skills & Qualifications

• Strong understanding of On-Page SEO best practices
• Proven experience in SEO copywriting
• Hands-on experience with tools like Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog
• Excellent English writing and editing skills
• Knowledge of content silos, topical authority, and EEAT
• Basic understanding of HTML & CMS platforms (WordPress preferred)
• Ability to work with product, design, and development teams

Good to Have

• Experience with SaaS, B2B, or tech products
• Knowledge of AI content tools (ChatGPT, Jasper, etc.)
• Understanding of UX writing & CRO principles
• Experience optimizing content for featured snippets & rich results

KPIs & Performance Metrics

• Keyword ranking improvements
• Organic traffic growth
• CTR & conversion rate improvements
• Content engagement metrics (bounce rate, time on page)