Paid Media Specialist

Who are we? We are an international digital consulting firm specialized in driving the evolution of the business models of large and mid‑sized companies. We help our clients improve their competitiveness by connecting strategy, communication, design, technology, and data—always with a practical, impact‑oriented approach.

With more than 2,000 people across different countries, we work on end‑to‑end projects: from strategic definition to implementation, measurement, and continuous optimisation. Our focus is on turning data into real business decisions, not just producing reports.

About the role

We are looking for a Paid Media Specialist to manage and optimise paid digital campaigns for multiple clients.

You’ll help maximise ROI by combining strategy, creativity and data analysis, working closely with creative, content and strategy teams to deliver impactful campaigns.

What we value

• 2+ years managing paid campaigns (Google Ads, Facebook Ads, LinkedIn, Instagram, YouTube).
• Strong skills in analytics and reporting (Google Analytics, Looker Studio, GTM).
• Experience in audience targeting and conversion optimisation.
• Results‑driven mind‑set with strong communication skills.
• Creative and proactive, able to generate new ideas.
• Team player who can collaborate effectively with internal teams and clients.

What you will do

• Plan, launch and optimise paid campaigns across platforms.
• Monitor KPIs and adjust bids, targeting and creatives to maximise ROI.
• Conduct research on audiences, competitors and trends to improve campaigns.
• Prepare reports and insights to share with clients and suggest improvements.
• Collaborate with design, content and strategy teams to deliver campaigns that convert.
• Maintain clear communication with clients, ensuring expectations are met.

Tools & skills

• Advertising platforms: Google Ads, Facebook Ads, LinkedIn, Instagram, YouTube.
• Analytics & reporting: Google Analytics, Looker Studio, GTM.
• Skills: Audience segmentation, conversion optimisation, campaign analysis.
• Certifications: Google Ads, Facebook Blueprint (plus but not required).

Nice to have

• Agency experience managing multiple client accounts.
• Advanced reporting or automation skills.
• Familiarity with campaign management tools and connectors.

What we offer you

• Projects with major national and international brands.
• A data‑driven environment where analytics, BI, media and technology work in an integrated way.
• Flexibility and a hybrid work model.
• A team culture based on collaboration, autonomy and continuous learning.
• Active participation in the evolution of our services towards more intelligent, automated and differentiated models, with AI applied to business.

Loyal to our commitment with diversity and inclusion, we encourage everybody to apply, especially those belonging to under‑represented groups such as LGTBIQ+ members and those with disabilities.