Senior Brand Manager

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Senior Brand Manager - Top Video Game Studio
Location: Austin, TX- We offer relocation assistance.
Offering: $100k-$130k + bonus, 4 weeks PTO, comprehensive benefits, 401k w/ match
Looking for: 8+ years of progressive experience bringing multiple successful product launches to market within the games, entertainment, or digital software industry, ideally including 1+ years operating at a senior or equivalent leadership level

Overview
This is an opportunity to join a well established, Austin based video game publisher responsible for launching and supporting recognized franchises and original titles across console and PC platforms. The organization operates in a fully in office studio environment where marketing plays a central, strategic role in franchise planning, launch execution, and long term brand growth.

The company is intentionally mid sized and operates with disciplined budgets, requiring marketing leaders who are creative, practical, and comfortable owning both strategy and execution.

Role
This position is responsible for building and executing go to market strategies for video game launches and ongoing franchise support. The role serves as the primary brand and marketing owner for assigned titles and works closely with internal teams and external partners.

Responsibilities
Build and execute GTM plans for video game releases
Own brand positioning, messaging, and creative direction
Act as a creative driver throughout campaign development
Operate within defined budget constraints
Partner cross functionally with product, production, publishing, and PR
Manage relationships with external agencies, licensors, and partners

Requirements
8+ years of progressive experience bringing successful product launches to market within the games or entertainment,
Experience building go to market plans (ideally for video games)
Strong creative instincts and ability to lead creative direction
Highly professional and comfortable working with external partners
Open to candidates from the broader entertainment industry
Must be comfortable operating with a mid sized marketing budget and understanding constraints

Offering:
Salary of $100k-$130k + 2 bonuses
Comprehensive Benefits
4 weeks of PTO per year
401k w/ match
relocation assistance if necessary

Benefits

• 3-4 weeks of PTO
• Health
• Dental
• Vision
• 401(k)
• Other Benefits/Perks