Strategic Marketing Manager Focused on Customer Insights and UX Research

Elevate your career as a Strategic Senior Manager of Marketing & Market Research working remotely. Lead initiatives in customer insights and journey metrics to transform user experiences and optimize product offerings.

In this influential role, you will spearhead efforts in measuring and improving customer satisfaction through NPS, CSAT, and other key performance indicators. You will work cross-functionally with marketing, product, and UX teams to ensure that insights are integrated into strategic planning. Your expertise will drive impactful decisions that enhance both the borrower and operator experiences.

Key Responsibilities: • Establish customer journey measurement frameworks across channels • Assess product usage and operator satisfaction • Conduct market research to identify customer needs • Validate product opportunities in partnership with Product Managers • Implement usability testing and continuous UX research strategies

Requirements: • 5-10+ years in market research or analytics settings • Bachelor’s or master’s in marketing, analytics, or related fields • Experienced with VoC programs and customer analytics tools • Proficiency in insights platforms like Qualtrics • Exceptional influencing and communication skills

Utilize your knowledge in market research and customer insights to optimize journey metrics and drive success within innovative marketing strategies. #J-18808-Ljbffr