Vice President
Becca
Job Description
Vice President — Job Description Job Title:
- Vice President Location: New York, NY; Reports to: Chief Client Officer
About Becca: Becca stands at the intersection of what people eat, where they stay, and what they buy, with nearly two decades of success generating relevance, reputation, and revenue for some of the best brands in the world.
With offices in New York, Los Angeles, and London, our agency has been recognized by the New York Observer’s "50 Most Powerful PR Firms" and by Forbes as one of the "Best PR Agencies in America." We believe in being a force for good; good communication can change the world, and a meal among friends is one of life's greatest pleasures.
Role Overview
We are looking for an experienced Vice President to join our senior leadership team. This strategic role drives the strategy for a portfolio of our most significant clients, mentors a rising generation of talent, and is a key engine for agency growth. The role demands comfort architecting multi‑year brand strategy while also rolling up sleeves for high‑stakes launches and ensuring day‑to‑day work is as strong as our big ideas.
Key Responsibilities
- Lead accounts and oversee the team, driving client strategy, overseeing relationships, counseling clients, guiding marketing / digital / social plans, overseeing events, and managing budgets.
- Draw from personal and firm relationships to make strategic introductions to clients to facilitate events, gatherings, and dinners.
- Generate high‑level results consistently and encourage team members to do the same.
- Bring clients together to drive unexpected storytelling opportunities, partnerships, collaborations, and other special projects.
- Be responsible for organic growth on client accounts.
- Create and manage multi‑pronged client activations that incorporate outside brands and collaborators.
- Develop and oversee sponsorship opportunities on behalf of clients, as appropriate.
- Represent Becca at industry events, guiding team members to do the same.
Agency Relations
- Identify prospective client needs within network to drive new business and partnership opportunities on a regular basis, targeting 1–2 potential new opportunities per month.
- Drive adoption of CRM and budgeting tools among team members.
- Provide mentorship and development for account teams, including SAEs, AEs and ACs.
- Be knowledgeable about the hospitality industry and share findings with the team.
- Understand and inform overall agency budgeting with respect to client and business development work.
- Participate in new business meetings and help draft proposals.
- Communicate successes and challenges to the executive team in real time.
Requirements
- 10+ years of experience in public relations/marketing, with significant time spent in a senior leadership role.
- Prior agency and/or media experience is essential; comfortable working in a fast‑paced, autonomous environment.
- Genuine interest in hospitality and passion for our roster of clients.
- Strong strategic thinking and experience developing and executing integrated campaigns.
- Established high‑level media relationships and a passion for creative storytelling.
- Excellent leadership, communication, and client‑facing skills.
Benefits & Perks
- Comprehensive medical insurance
- New business commissions
- Retirement plan / profit‑share contributions
- Hybrid work model (Mo flex, Tu‑Th office, Fri remote)
- Summer Fridays
- Wellness days
- Paid family leave
- 401K
- Salary range $110-140K