Associate Director, Social Marketing & Strategy

Job Description:

We’relooking for an Associate Director, Social Marketing & Strategy to lead social strategy across key clients, with a strong focus on campaign-driven work within Integrated Agency Teams (IATs). This roleis responsible fortranslating brand and paid campaigns into effective, culturally relevant, social-first ideas and executions—not just always-on content.

You’llplay a key role in making integrated campaigns work on social, acting as a confident and credible voice in cross-functional settings. This includes pushing recommendations, engaging in thoughtful debate, and influencing decisions—whilemaintainingstrong relationships and reading the room.

Role Responsibilities

• Lead the social workstream within IATs, ensuring integrated campaigns translate into strong social executions

• Develop andoptimizesocial strategies aligned to campaignobjectivesand KPIs

• Partner closely with other IATs, as well as internalAccount, Creative, Paid Media, and Influencer teams to deliver cohesive work

• Advocate for social best practices and push work forward with confidence and clarity

• Act as an authoritative voice in meetings, comfortable operating “toe-to-toe” with stakeholders

• Balance conviction withdiplomacy, and able to challenge thinking without being overly bullish

• Apply strong strategic thinking grounded in human behavior, culture, and platform dynamics

• Ensure your POV is heard while building trust and strong cross-functional partnerships

• Brief creators and guide content development to deliver high-quality, insight-driven work

• Use performance data and social analytics to inform optimization and creative direction

• Communicate clearly and confidently with senior stakeholders, adapting style to the room

• Foster collaboration across teams with a people-first mindset

• Navigate competing priorities, personalities, and evolving demands effectively

• Manage multiple workstreams in a fast-paced environment with frequent status updates

• Stay adaptable and resilient as priorities shift and new challengesemerge

• Manage and mentor Social Strategists and Managers, elevating teamoutputand growth

Qualifications

• 7–9+ years in social marketing

• Prior experience working within Integrated Agency Teams (IATs)

• Strong background in owned, earned, and organic social (required)

• Experience translating brand and paid campaigns into social-first content

Additional Information

Atdentsu, we believegreat workhappens whenwe’reconnected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles).

Dentsu maydesignateother Hub offices at any time. Those who live outside a commutable range may bedesignated asremote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

The annual salary range for this position is $94,875-$138,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factorspermittedby law.

Benefits available with this position include:

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

Dentsu alsocomplies withapplicable state and local lawsregardingemployee leave benefits, including, but not limited to providing time offpursuant tothe Colorado Healthy Families and Workplaces Act,in accordance withits plans and policies.For further detailsregardingDentsu benefits, please visit www.dentsubenefitsplus.com.

New York

Dentsu Creative

Full time

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.