Digital Marketing Executive
searchparty digital Ltd.
Job Description
This is a solid British SME manufacturing business working with the likes of Aerospace, Boeing and Rolls Royce.
Being experts and global leaders in their field, they are in a strong position to grow over the next 5 years - and are expanding the marketing team.
The Marketing Executive role works across a good variety of sectors from Aerospace, Automobile, Marine, Engineering, Pharma and more. Their marketing spans across Europe and US.
They are looking for a Digital Marketing Executive experienced with PPC and SEO to drive lead generation and brand awareness across multiple international markets.
Reporting into the Marketing Manager, you will play a key role in the continued development of our marketing team of 4.
There is plenty of time and support to develop into your role and understanding of their industry, the role will then be managing and optimising Google Ads and Microsoft Ads search campaigns across five international territories. Using data-driven insights, you will improve campaign performance, identify new growth opportunities and maximise return on investment, working in alignment with the Sales team.
Experience with LinkedIn or Meta Ads would be advantageous but is not essential, as full training will be provided.
From there, the role can evolve and expand. With access to Canva Pro and Adobe Creative Cloud, you grow your experience to provide graphic design, image editing and content creation. You will also work with our WordPress website, which is currently managed alongside a dedicated web development agency, with increasing responsibility for its ongoing management and development as you become established in the role.
They are looking for understanding of PPC campaign structure, bidding strategies, keyword management and conversion optimisation and SEO principles and best practice, with an interest in developing greater responsibility in this area over time.
Adobe Creative Cloud and/or Canva and WordPress would be a bonus.
All content will be adapted for international audiences with support from a trusted translation agency to ensure consistent messaging across markets.
The Digital Marketing team of 4 has a research element, to understand their markets to inform marketing strategy - as well as research to technically understand their products in order to market them well.
The reason for onsite is the business' products and industry sectors, international markets - is a lot of info the marketing team need to be amongst to do good campaigns. (Although it is purposefully a particularly nice working space).
The small, very collaborative and nurturing marketing team work closely with the Sales and Product Teams to continue the company's continued success.
This is a solid company and long-term career move to evolve and grow the marketing function of a successful business.
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