Director, Creative

foodpanda is part of the Delivery Hero Group, the world’s pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.

Job Description

We are looking for a Creative Director with strong hands-on creative leadership and app-first experience to lead creative across foodpanda, foodora, Yemeksepeti in 16+ markets.

This is not a traditional brand-only role. You will sit at the intersection of creative, product, and marketing, ensuring that our brand comes to life consistently across in-app experiences and marketing touchpoints.

You will lead a large regional creative team and drive the next phase of our evolution — building scalable creative systems, improving in-app creative quality, and introducing AI-powered production workflows.

What You’ll Do

Lead Creative Across In-App & Marketing SurfacesOwn the development of high-quality creative assets across:in-app marketing placements (e.g. banners, carousels)campaign and brand communicationEnsure strong, consistent brand expression across all markets and touchpoints Bridge Brand and ProductPartner closely with Product and Design teams to ensure:brand identity is effectively translated into product experiencescreative assets align with product UX and design systems Build Scalable Creative SystemsDevelop templates, frameworks, and governance to:improve consistency across marketsenable faster and more efficient productionStandardize creative execution across regions and teams Drive AI-Powered Creative ProductionIntroduce and scale AI and automation solutions for creative productionFocus on:high-volume asset generation (e.g. performance marketing)workflow automationimproving speed and efficiency at scaleLeverage data signals (e.g. performance metrics) to inform creative optimization Lead and Develop a Regional Creative TeamManage and mentor a multidisciplinary team (~35–40 creatives across regions)Lead team structure, ways of working, and creative standardsFoster strong collaboration across brand, product, and local market teams Deliver Impact Through Creative PerformanceImprove performance of creative outputs across channels, including:in-app engagement (e.g. CTR)performance marketing (e.g. CPA improvements)Ensure creative decisions are connected to business outcomes

Qualifications

Creative Leadership

10+ years of experience in creative roles, including agency background and/or in-house leadershipStrong hands-on understanding of design, visual systems, and asset creationAbility to lead creative work from concept to execution

App / Platform Experience

Experience in mobile-first, product-led environments (e.g. marketplaces, platforms, consumer tech)Exposure to: in-app marketing surfaces / collaboration with product and design team

AI & Creative Systems

Experience implementing or scaling:AI toolsautomation workflowshigh-volume creative production systems Ability to translate creative needs into scalable, tech-enabled solutions

Cross-Functional Collaboration

Proven ability to work closely with:product teamsgrowth / performance marketing teamsStrong understanding of how creative contributes to:user journeysengagement and conversion

Operational & Organizational Strength

Experience managing large, distributed teamsAbility to build structure, processes, and scalable ways of workingExperience working across multiple markets or regions