Marketing Campaign Workflow - Product Manager, Vice President

You enjoy shaping the future of product innovation as a core leader, driving value for customers, guiding successful launches, and exceeding expectations. Join our dynamic team and make a meaningful impact by delivering high-quality products that resonate with clients.

As a Product Manager in Marketing Automations Platform Workflow Optima team, you are an integral part of the team that innovates new product offerings and leads the end-to-end product life cycle. As a core leader, you are responsible for acting as the voice of the customer and developing profitable products that provide customer value. Utilizing your deep understanding of how to get a product off the ground, you guide the successful launch of products, gather crucial feedback, and ensure top-tier client experiences.

With a strong commitment to scalability, resiliency, and stability, you collaborate closely with cross-functional teams to deliver high-quality products that exceed customer expectations.

Job Responsibilities

• Develop a product strategy and product vision that delivers value to customers.
• Manage discovery efforts and market research to uncover customer solutions and integrate them into the product roadmap.
• Own, maintain, and develop a product backlog that enables development to support the overall strategic roadmap and value proposition.
• Build the framework and track the product's key success metrics such as cost, feature and functionality, risk posture, and reliability.
• Manage key relationships by working with engineering, architecture, and a diverse set of product teams across the enterprise to understand their needs, further integration with recommendation engine, and drive results.
• Communicate effectively and often by being vocal. Share strategy, roadmap, progress, and insights broadly and systematically. Craft the narrative and cadence for different partner and stakeholder audiences.
• Be a center for knowledge. The candidate has deep curiosity about the digital product experience space and a desire to connect that curiosity and knowledge to the teams that can effect change.
• Be a Technical & Customer Problem Solver by asking questions and defining both the problem and where our platform sits in the Chase ecosystem. Understand the technologies and approaches in use and those we should be using to drive our plans for the future for these technical products.
• Act as the local manager for the team, fostering an inclusive environment and promoting collaboration by supporting diverse perspectives, encouraging open communication, and ensuring all team members feel valued and empowered to contribute.

Required Qualifications

• 5+ years of experience or equivalent expertise in product management or a relevant domain area.
• Advanced knowledge of the product development life cycle, design, and data analytics.
• Proven ability to lead product life cycle activities including discovery, ideation, strategic development, requirements definition, and value management.
• Be a customer‑obsessed individual with the ability to build and maintain good, productive relationships with engineers and technical partners, and an ability to translate customer needs into clear product delivery or technical requirements.
• Experience managing products for technical platforms and/or data‑focused capabilities. Individual with good understanding of technologies including Pega, APIs, data management, etc.
• Excellent written and presentation skills; demonstrate partnership qualities that inspire action and performance within the team and build credibility across the enterprise.
• Ability to translate disparate insights and data sources into clear, measurable scalable features and deliverables.
• Demonstrate ability to drive change through influence and collaboration across a matrix organization in a highly dynamic environment. Good partnership, consulting, and influence skills.
• Experience working in an Agile environment and with Agile project methodologies and tools including JIRA. Know how to navigate JIRA, create issues, and understand more advanced capabilities such as creating dashboards and complex queries using JQL, and you can direct your teams in how to use them.

Preferred Qualifications

• Demonstrated prior experience working in a highly matrixed, complex organization.
• Minimum BA/BS degree required or relevant experience.
• Atlassian suite experience.
• Software delivery skills including Scrum and the SDLC.
• Marketing experience.
• Martech expertise.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law.

We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs.

About the Team

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans, and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most‑used digital solutions—all while ranking first in customer satisfaction.

The Digital team is dedicated to creating innovative, industry‑leading products and experiences that help customers access, share and control their financial data so they can make smart decisions with their money. Teams enable innovation while adhering to the firm’s data sharing principles of security, customer control and convenience, and privacy.