Sales Development Representative

Position/Designation SDR – Saas product

Work Location - REMOTE

Job Description

Deep expertise in the SaaS sales cycle, including the mechanics of Freemium-to-Paid conversion, product-led growth, and low-friction demo enrolment.

Proactively engage high-intent trial users who show deep product usage but have not yet converted, providing personalized support to resolve adoption blockers (Trial Success Support).

Conduct timely, professional sales follow-ups on all BoFU MQLs, including leads from Demo Enrollment campaigns, Freemium-to-Paid workflows, and Abandoned Purchase carts.

Ø Work in lockstep with the SaaS Execution SME to analyze the performance of automated campaigns, identifying points of friction where human intervention (the SDR) can be most effective.

Ø Execute follow-up calls for closure on qualified leads nearing the end of their free trial or in negotiation for annual contracts. Ø Systematically gather and report field intelligence—reasons for non-conversion, common objections, and feature requests—back to the SaaS Execution SME.

Must-Have Skills

3+ years as an SDR or Sales Development Specialist, with specific experience in B2B SaaS/HCM and high-volume sales environments.

Demonstrated success in executing Sales follow-ups on BoFU MQLs and managing closure workflows for highly qualified leads.

Good to have skills:

Effective communicator with strong verbal and written skills; experienced in delivering clear, engaging presentations to diverse audiences. Ø Highly analytical with the ability to interpret complex data, identify patterns, and translate insights into actionable decisions. Ø Customer-focused professional committed to delivering exceptional service, resolving concerns efficiently, and building lasting client relationships. Ø Proven ability to lead teams, drive initiatives, and apply critical thinking to resolve challenges under pressure with confidence. Ø Collaborative team player with strong emotional intelligence; builds rapport across cross-functional teams and stakeholders with ease Ø Highly dependable and organized; consistently meets deadlines and maintains high standards of accountability in fast-paced environments.