Senior Copywriter

About the Company

SRV Media is a full-service digital marketing agency specializing in Performance Marketing, Social Media, SEO, Branding, PR, Website Development, and AI-powered marketing solutions. We partner with leading brands to create impactful digital experiences that drive engagement and business growth.

About the Role

We are looking for a creative and strategic Senior Copywriter to lead content ideation and craft compelling copy across digital platforms. The ideal candidate has a strong understanding of brand communication, digital marketing, and storytelling, with the ability to develop impactful campaigns that resonate with diverse audiences.

Responsibilities

• Write engaging and persuasive copy for social media, digital campaigns, websites, landing pages, blogs, emailers, advertisements, scripts, and marketing collateral.
• Develop creative campaign concepts, taglines, and content strategies aligned with client objectives.
• Collaborate with designers, video editors, strategists, and account managers to deliver integrated campaigns.
• Ensure all content maintains brand voice, tone, and messaging consistency.
• Review, edit, and refine copy to ensure clarity, accuracy, and quality.
• Mentor junior copywriters and provide constructive feedback to improve creative output.
• Present creative concepts and campaign ideas to internal teams and clients when required.
• Stay updated with digital trends, consumer behavior, and industry best practices.
• Manage multiple projects while meeting deadlines in a fast-paced agency environment.

Qualifications

• Bachelor's degree in Mass Communication, Journalism, Marketing, English, or a related field.

Required Skills

• Excellent command of written English with exceptional grammar and storytelling skills.
• Strong portfolio showcasing social media campaigns, digital content, and brand communication.
• Ability to think strategically while executing creative ideas.
• Experience working across multiple industries and brands.
• Strong communication, collaboration, and time management skills.

Preferred Skills

• Experience with integrated digital campaigns.
• Understanding of SEO content writing and performance-driven copy.
• Scriptwriting for digital videos and advertisements.
• Familiarity with AI-powered content tools and emerging marketing trends.
• Ability to mentor and guide creative team members.