SENIOR MARKETING MANAGER, School of Hospitality Administration

Senior Marketing Manager, School of Hospitality Administration

Position Type: Full-Time/Regular

Job Location: Boston, MA, United States

Salary Grade: $72,000.00-$80,000.00 (Grade 48)

Job Overview

The Marketing Manager will develop and implement a comprehensive marketing plan for the School of Hospitality Administration, manage the school website, social media outlets, and the Online Hospitality Journal, and develop detailed analytics of digital and social media trends. The manager will collaborate with school leadership on programs and initiatives, assist with recruitment and yield efforts for undergraduate and graduate programs, and foster alumni engagement through outreach and social media.

Responsibilities

• Develop and implement comprehensive marketing plans.
• Manage the school website, social media, and hospitality journal.
• Create analytics and reports on digital and social media performance.
• Collaborate with leadership on programs and initiatives.
• Assist with recruitment and yield efforts for undergraduate and graduate programs.
• Maintain alumni engagement through outreach and social media.
• Handle multiple projects simultaneously with strong communication and organizational skills.

Qualifications

• Bachelor's degree.
• Three to five years of marketing experience.
• Experience with Google Analytics, WordPress, and Adobe Creative Cloud Suite preferred.
• Strong communication, organizational, and technical skills.

EEO Statement

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, natural or protective hairstyle, religion, sex, age, national origin, physical or mental disability, sexual orientation, gender identity, genetic information, military service, pregnancy or pregnancy‑related condition, or because of marital, parental, or veteran status. We are a VEVRAA Federal Contractor.