Senior Programmatic Team Lead

Role Overview:We are looking for a strategic and hands-on Senior Programmatic Team Lead to drivehigh-performance digital campaigns while acting as a key client partner. This role bridges businessobjectives with technical execution, ensuring impactful programmatic strategies and long-termclient relationships. Key Responsibilities:Act as the primary point of contact for key clients, building strong relationships and understanding business objectives.Translate client goals into data-driven programmatic strategies and actionable campaign plans.Lead and mentor a team of programmatic specialists, ensuring high-quality execution and knowledge sharing.Manage end-to-end campaign strategy and execution across platforms like DV360, The Trade Desk, and Amazon DSP.Implement advanced audience targeting using first, second, and third-party data.Manage premium inventory through PMP deals and Programmatic Guaranteed setups.Monitor campaign performance, optimize for KPIs such as ROAS and CPA, and ensure pacing and delivery accuracy.Lead client reporting including monthly reviews and QBRs with strong data storytelling.Identify and pitch new opportunities, including platform innovations, betas, and emerging formats.Ensure operational excellence through QA processes, reporting accuracy, and delivery standards. Preferred Qualifications and Skills:5-6 years of experience in programmatic advertising with client-facing exposure.Strong expertise in DSPs such as Google DV360, The Trade Desk, and Amazon DSP.Experience with ad servers (CM360) and SSPs like Google Ad Manager, Magnite, or PubMatic.Strong communication and presentation skills with the ability to simplify complex data.Proven leadership experience in managing or mentoring teams.Strong analytical skills with proficiency in Excel and data visualization tools like Tableau or Power BI.Bachelor's degree in Marketing, Business, or a related field.

Preferred Certifications:Google Marketing Platform (DV360)The Trade Desk Edge AcademyAmazon DSP Certification