Social Media Strategy Manager

• Lead the development of bold, insight-driven social media, influencer, and paid social strategies for a diverse portfolio of global clients
• Own brand, digital, and social media strategies from initial insight through to client presentation and execution handover
• Serve as a trusted strategic partner, consulting clients across social media, influencer marketing, creative, and integrated communications
• Conduct audience, brand, and competitor analyses using social listening, audience segmentation, and trend analysis tools
• Develop creator, influencer, and UGC strategies across a wide range of industries including FMCG, retail, automotive, luxury, and technology
• Contribute to pitch and new business processes bringing strategic rigour, quick creative thinking, and a confident point of view
• Collaborate closely with Client Services, Paid Media, and Data teams to ensure strategies are coherent, executable, and effective across all markets

Requirements

• 3+ years of agency experience in a strategy role, ideally within social media or digital, with a proven track record across diverse industries and business categories
• Deep knowledge of Instagram, TikTok, YouTube, and the broader creator economy, and understanding platform behaviour and cultural context across markets
• Confident with audience data and insights platforms such as GWI, Brandwatch, Audiense, Pulsar, or B4P and the ability to turn raw data into a sharp point of view
• Experience working with AI-powered marketing tools to elevate strategic thinking and client recommendations
• Ability to think on your feet, coming up with clever, socially native solutions in the room with clients and the team
• Collaborative, low-ego approach, with the ability to communicate and present with impact, thriving in fast-moving, international environments.
• English fluency required, German, French, or Italian a strong plus

Core Competencies

Demonstrates expertise in developing and executing social media, influencer, and digital strategies, leveraging audience insights and data analysis to drive impactful client presentations. Proficient in collaborating across teams to deliver coherent and effective marketing solutions in fast-paced environments.

Highest-signal resume keywords

• Social Media Strategy Development
• Audience Data Analysis
• Influencer Marketing Expertise
• Client Presentation Skills
• Collaboration Across Teams

ATS Optimization Keywords

Hard Skills

• Social Media Strategy
• Audience Segmentation
• Trend Analysis
• Data Insights
• Influencer Strategy
• Digital Marketing
• Creative Thinking
• AI-Powered Marketing Tools
• Social Listening
• Brand Analysis

Soft Skills

• Collaborative Approach
• Effective Communication
• Quick Problem Solving
• Confidence in Client Interactions
• Low-Ego Mindset

Industry Keywords

• FMCG
• Retail
• Automotive
• Luxury
• Technology
• Creator Economy
• Integrated Communications

Tools & Technologies

• GWI
• Brandwatch
• Audiense
• Pulsar
• B4P