Sales Executive

Job Description – Modern Trade Sales Executive

Location: Coimbatore

About the Company

We are a fast-growing D2C company in the Home & Hygiene consumer products segment. Our brands include Klenzmo (India's first Appliance Cleaner brand) and Kleenest, offering innovative home care solutions. Since our launch in 2022, we have served over 2.5 million customers across 3,000+ pin codes through online marketplaces and are now rapidly expanding our presence in retail stores across India.

Position Overview

We are looking for an energetic and result-oriented Modern Trade Sales Executive with 2–3 years of experience in Modern Trade sales. The ideal candidate will support business expansion by developing relationships with retail chains, managing distributors, increasing product visibility, and driving sales in the assigned territory.

Key Responsibilities

• Develop and maintain relationships with Modern Trade outlets, supermarkets, and retail chains.
• Identify new business opportunities and onboard new retail stores.
• Coordinate with distributors to ensure product availability and timely replenishment.
• Execute merchandising activities, product displays, and planograms to improve brand visibility.
• Ensure products receive adequate shelf space and visibility at stores.
• Build strong relationships with store managers and category teams to drive sales.
• Implement promotional activities and ensure timely execution in assigned outlets.
• Monitor stock availability and coordinate with distributors to avoid stock-outs.
• Prepare regular sales reports and share market feedback with the reporting manager.
• Travel within the assigned territory to visit stores and distributors.

Desired Candidate Profile

• Bachelor's degree in any discipline.
• 2–3 years of experience in Modern Trade sales, preferably in FMCG, Home Care, Personal Care, or Consumer Goods.
• Experience in working with Modern Trade distributors and retail chains.
• Good communication and relationship-building skills.
• Basic understanding of merchandising and in-store promotions.
• Ability to work independently and achieve sales targets.
• Willingness to travel within the assigned territory.

Preferred Skills

• Customer relationship management.
• Negotiation and sales skills.
• Time management and organizational skills.
• Basic MS Excel and reporting knowledge.
• Positive attitude and willingness to learn.

What We Offer

• Opportunity to work with a rapidly growing consumer brand.
• Exposure to Modern Trade business and retail expansion.
• Learning and career growth opportunities.
• Collaborative and performance-driven work environment.
• Competitive salary with performance-based incentives.