Lead Generation Specialist - 100% Remote

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Lead Generation Specialist – 100% Remote

We are looking for a proactive and detail-oriented Lead Generation Specialist to identify, research, and qualify potential customers while building accurate prospect lists that support outbound sales initiatives.

About the Role

You’ll be responsible for researching target companies and decision-makers based on defined Ideal Customer Profiles (ICPs), enriching prospect information, maintaining accurate lead databases, and supporting outbound campaigns. This is a hands-on role for someone who enjoys research, prospecting, and working with sales data.

Responsibilities

• Research companies and prospects that match defined ICPs.
• Identify relevant decision-makers within target organizations.
• Build and maintain accurate prospect and lead lists.
• Enrich contacts with verified emails, LinkedIn profiles, and relevant company information.
• Use platforms such as Apollo, LinkedIn Sales Navigator, Clay, ZoomInfo, or similar tools.
• Segment prospects based on industry, company size, role, geography, and other criteria.
• Verify and clean prospect data before campaigns are launched.
• Support email and LinkedIn outbound campaigns.
• Track lead generation activity and maintain accurate CRM records.
• Monitor lead quality and improve targeting based on campaign results.
• Collaborate with sales teams to ensure prospect lists align with business objectives.

What We're Looking For

• Experience with lead generation, prospect research, list building, or outbound prospecting.
• Experience with Apollo, LinkedIn Sales Navigator, Clay, ZoomInfo, or similar tools.
• Strong online research and data enrichment skills.
• Ability to identify companies and decision-makers based on an ICP.
• Understanding of B2B prospecting and outbound sales.
• Strong attention to detail and data accuracy.
• Comfortable working with CRMs and spreadsheets.
• Excellent organization and follow-up skills.
• Proactive and able to work independently.
• Strong written English communication.

Do NOT Apply If

• You do not have hands-on prospect research or list-building experience.
• Your experience is limited to receiving inbound leads.
• You struggle with repetitive, detail-oriented research.
• You are uncomfortable working with prospecting databases and spreadsheets.
• You require constant supervision to maintain productivity and accuracy.

Apply here:

This is an external position to work at a WiseVAs client. Considering that the management of job positions is entirely handled by the hiring companies, and that WiseVAs operates solely as an intermediary between the candidate and the hiring company, the submission of proposals by candidates does not guarantee employment. Similarly, candidates acknowledge and authorize the storage of resumes and proposals in WiseVAs's database, as well as the receipt of messages, emails, and calls offering new job positions and opportunities.