Marketing Communications Specialist
Kota Baru Parahyangan
Job Description
Kota Baru Parahyangan is the first and largest integrated township in Bandung, spanning approximately 1,250 hectares. As a self-sustained city, it places strong emphasis on education as a key pillar for long-term growth and community well-being. This commitment is reflected through comprehensive educational facilities, ranging from playgroup to university, as well as non-formal learning spaces such as Sundial Puspa Iptek, Bale Seni Barli, and various thematic parks across the township.
Developed under Lyman Group, a diversified business group established in 1959 by Susanta Lyman, the company has grown from agricultural trading into multiple sectors including property, building materials, distribution, and oil & gas. Upholding its philosophy, “Reliability & Quality is Our Business,” Lyman Group continues to deliver excellence and sustainable development.
In line with our continuous growth, we are seeking a highly motivated and dedicated individual to join our team as a Marcomm Specialist Commercial.
Key Responsibilities Develop and execute marketing communication strategies for commercial areas (retail, lifestyle, F&B, etc.) Plan and manage promotional campaigns, events, and activations to increase visitor traffic Handle digital marketing channels (social media, website, ads, etc.) Coordinate with tenants for joint promotions and marketing programs Create marketing materials (brochures, banners, content, etc.) Monitor campaign performance and prepare reports Collaborate with leasing team to support tenant acquisition Maintain brand consistency across all communication channels
QualificationsBachelor’s degree in Marketing, Communication, Business, or related fieldMinimum 2–4 years of experience in marketing communication (preferably in mall/commercial property/retail)Familiar with digital marketing tools and social media platformsCreative mindset with good sense of branding and contentStrong communication and coordination skillsHave a valid driving license (SIM A / SIM C)Willing to be placed in Commercial Business Kota Baru Parahyangan - BandungOur Commercial Business ( Bale Pare , Bumi Hejo, Hejo Square, Pasar Parahyangan )
Why Join UsWork in one of the largest township developments in BandungOpportunity to handle commercial & lifestyle marketing campaignsDynamic and creative work environmentCareer growth in property & commercial sector