Senior Affiliate
COTG INDONESIA 7COSIA
Job Description
Job Description Lead and drive overall KOL & affiliate strategy to achieve business growth, GMV targets, and brand expansion.Build and manage strategic partnerships with high-performing KOLs to maximize long-term value and collaboration impact.Plan, execute, and optimize large-scale affiliate campaigns aligned with KPIs, brand positioning, and market trends.Monitor and evaluate campaign performance (GMV, traffic, conversion, engagement) to ensure strong ROI and continuous improvement.Develop data-driven insights, reports, and scaling strategies to enhance KOL effectiveness and campaign performance.Collaborate cross-functionally with marketing, e-commerce, and sales teams to ensure integrated and high-impact execution. QualificationsBachelor’s degree (S1) in Marketing, Business, Communications, or a related field.Minimum 3–5 years of experience in KOL/Influencer/Affiliate management, preferably in e-commerce or digital marketing industries.Proven track record in managing large-scale campaigns and delivering measurable business growth (GMV, ROI, conversion).Strong expertise in affiliate platforms (TikTok Shop, Shopee Affiliate, etc.) and digital ecosystem.Excellent leadership, stakeholder management, negotiation, and communication skills.Highly analytical, with strong data interpretation and strategic thinking capabilities.Results-driven, proactive, and able to manage multiple projects in a fast-paced environment.Up-to-date with social media trends, digital marketing innovations, and consumer behavior.